10 Pet product trends to enjoy in 2017
look for long lasting products for dogs and cats focused on functionality, safety, style, customization, and more
From leather collars to fur-lined carriers and orthopedic bedding, there’s no shortage of innovative and human-inspired products trending in the U.S. pet industry. Market research firm Packaged Facts anticipates that these, along with several other trends, will influence what’s new, what’s novel, and what’s rewarding in the U.S. pet product market throughout 2017. These trends are discussed at length in Packaged Facts’ recent report long lasting pet dog and cat Petcare products in the U.S.
View additional information about long lasting pet dog and cat Petcare products in the U.S., including purchase options, the abstract, table of contents, and related reports at Packaged Facts’ website.
Here are Packaged Facts’ 10 crucial pet product trends:
National pride is worth the price: While frequently associated with pet food and treats, “Made in the U.S.A.” also carries huge appeal in the long lasting petcare products market, especially in the collars, harnesses, and leashes category. several companies offer products made in the U.S., including Coastal Pet Products, 2 Hounds Design, Up Country, Lupine and Wolfgang USA. all of Cycle Dog’s products are made in the U.S.A. as well, and its new stars & stripes collar, leash and other accessories take patriotism to a new level.
“Functional” a sought-after buzz word when purchasing pet beds: features including easy to clean, long lasting and comfortable are now a lot more or less de rigueur in the pet bedding market, so products focusing on function now typically offer additional appeals. In particular, specialty beds with comfort features can minimize pain while the animal attempts to fall asleep, helping the pet sleep better and minimizing discomfort throughout the day. For example, memory foam and gel mattresses have become a mainstay in orthopedic beds for humans, so it must come as little surprise that similar products have carved out a solid niche in the pet market, especially for senior dogs.
Designer brand apparel for cats: In general, a lot of pet apparel is geared towards dogs, which tend to be a lot a lot more amenable to getting dressed up. Taking humanization to the extreme, one of the greatest ways cats have been impacting apparel markets is by means of human clothing. high-end designers such as Gucci, Marc Jacobs and Jonathan Anderson have incorporated cats into their recent collections.
Bowl created to improve digestion, minimize neck strain: lots of of the new, innovative designs in the bowl, feeder and waterer market tackle certain problems that pet owners have with their current feeding options. This includes products created to minimize pets’ neck strain, improve digestion and maximize comfort and comfort while adding a sleek and elegant look to pet owners’ homes.
Fashionable pet carriers are in fashion: The value of fashion and style cannot be overestimated considering that lots of pet owners seek out carriers that serve as a fashion accessory. available in a huge range of materials, colors, styles, and patterns—with trims ranging from fine leather and artificial fur to rhinestones and silver findings—pet carriers that look a lot more like handbags also allow owners to sneak their family pets into places that may not be dog-friendly. Accordingly, designer purse-type pet carriers, like those used by Michael Kors and Chanel, are popular, with lots of makers operating a lot more like fashion designers As a result, lots of companies that started out with a lot more basic models have been trending up to better compete with the growing ranks of marketers that focus exclusively on fashion-forward options.
Pet collar marketers profit from the “maximum visibility = safety” formula: For a lot of pet owners, safety is a given when it pertains to collars, leashes and harnesses, but marketers of these products continue to find ways to make these products even safer for both family pets and humans. Coastal Pet Products, for example, recently updated the design of its Lazer Brite collars for maximized reflectivity, making the collar visible at up to 600 feet.
Pet feeders getting “Smarter”: The recent proliferation of state-of-the-art products in the feeding and watering category may leave some pet owners overwhelmed with the variety of choices. “Smart” feeders and waterers allow pet owners to set feeding schedules, control portion sizes, and even customize feedings for multiple pets. As a result, pet owners’ involvement in the feeding process is no longer tied to the bowl itself; in fact, with some of the new technology-based feeders, everything can be controlled remotely by means of a smart phone.
Customers favor customization, personalization: Pet owners take pleasure in products they can adapt to their own certain needs, including those they can personalize by means of appearance or function. German-made flexi uses a large variety of flexible leashes that allow owners to do both, ranging from functional to luxurious. Its comfort line uses the option to customize the leash with the company’s Multi Box or LED lighting System options, attached by means of a Velcro tape system, giving owners the ability to carry extra snacks and waste bags or light the way when it gets dark out.
Tiny pooches and cuddly kitties spurring pet stroller sales: a lot more and more, owners of small dogs and cats want their family pets to be able to take pleasure in the great outdoors as much as their larger canine counterparts, driving up interest in pet strollers. Strollers offer a safe way to experience new outdoor environments and supply stimulation. One marketer cashing in on this trend is Pet Gear, with its new Jogger No-Zip Stroller created for runners or joggers with a large three-wheel design.
Whisker-friendly designs: Cats are notoriously finicky when it pertains to food, and this behavior can extend to their food bowls as well. A common problem: lots of cats don’t like their whiskers touching the sides of their bowls when eating. new products include bowls with slightly curved designs that allow gravity to focus the food in the center of the bowl rather than being pushed to the sides while feeding. other bowls are made with materials such as plant fibers to supply cats with mottled mate textures instead of the extra shiny or gloss surfaces believed to be unfavorable to a lot of cats.
About the Report
Durable pet dog and cat Petcare products in the U.S.—a first edition report covers pet Toys; Beds; Carriers, Crates, & Housing; Collars, Leashes, & Harnesses; Bowls, Feeders, & Waterers; apparel & fashion Accessories; and Litter Boxes & Accessories. In the report, Packaged Facts quantifies the market as a whole as well as category by category, calculating historical compound annual growth rates for 2011 vs. 2016 and projected growth rates for 2016 vs. 2021. through custom-made surveying in Packaged Facts’ own national Pet owner Surveys, it cuts to the core of consumer preferences in each category by compiling actions to questions.
About Packaged Facts
Packaged Facts, a division of MarketResearch.com, publishes market intelligence on a large range of consumer market topics, including consumer demographics and buyer insights, consumer financial products and services, consumer goods and retailing, consumer packaged goods, and pet products and services. Packaged Facts also uses a full range of custom-made research services. reports can be purchased at our company web site and are also available through MarketResearch.com.